Readings 4, 5, 6, and 7

Notes on Readings:

Reading04-Classifying Lassie

The dogs stay the same (subject matter, object), but the information changes. I think that’s important with whatever anyone is collecting and researching. Also being open and flexible in their approach and process to think of the less obvious answers.

Reading05-Subculture

A subculture is a group of people within a culture. Symbolism is a good identifier of linking a subculture to a major culture; such as things that relate to the topic.

Reading06-Audience Theory

Using rhetoric and made up characters to communicate intention to audience. Also giving audience the option to think for themselves visually and come up with there own characters while they read and observe. Audience always wants and sometimes demands the best possible experience when using the media for information or pleasure. In providing that, that audience is willing to then pay the designer the money because they need it done.

Reading07-Persona (Marketing)

We are designing for other people and we have to satisfy the clients. Demographics, attitudes, perceptions etc is a good way to categorize people / clients.  The average person may have some knowledge of technology and computers. We, as designers, can then categorize how often they are on, is it a daily routine, do they like technology, etc.  Segments must be developed in order to fulfill peoples needs based on different skill levels. Gather interviews, groups, surveys, and make that personal connection with that person in order to make a successful interface that they will enjoy and understand.  We have to sell ourselves in a way to the client. Personas are key in developing a backbone for a website and making the audience feel comfortable to proceed in creating it.